Thursday, December 20, 2007

RE: Admit Website Postcard

Hey all,

 

Is there a response to this?  We are running out of time to get this thing marketed before the holidays.  Any feedback would be appreciated. 

 

Thanks- Mary

 

Mary E. Chase

Asst. Vice President for Enrollment Management and

Director of Admissions and Scholarships

Creighton University

2500 California St.
Omaha, NE 68178

800-282-5835 or 402-280-2703

marychase@creighton.edu

 


From: Burk, Christian
Sent: Tuesday, December 18, 2007 9:04 AM
To: Cathy Willette
Cc: Darren Wacker; Chase, Mary; Undergrad Website Issues
Subject: Admit Website Postcard

 

Hi, Cathy,
I’m sending this follow up to our meeting to further elaborate Mary’s concern. I have attached the postcard that we haven’t sent out as the website issues/questions get resolved.

Obviously, the main claim of the piece is that you can join the Creighton social network. The four key selling points under that claim are as follows:

  • “Create your profile”
    • My concern with this echoes Mary’s that this might not be as user-friendly as it needs to be, “as easy as facebook,” I think Mary said.
    • Also, I have not heard whether the profiles are able to viewed correctly after editing (in particular, the html/text area)
  • “Blog & chat with new friends”
    • I KNOW that not everyone can blog. This copy will change, but . . .
    • How about chatting with friends? If this is not available, please let us know so that we can adjust these expectations.
  • “Register for upcoming events”
    • Right now, the Activity Report for Events is not functioning, so we can’t get a report of registrations.
    • We don’t have a mechanism to approve a registration.
    • We don’t know to create categories or locations for events.
  • “Upload pictures and videos”
    • Of course, this is a part of creating a profile (and users can only embed, not upload, videos), but it has the same issues as the first item, basically.


Please let us know as soon as possible about any resolution to these issues.

Perhaps there are other more enticing selling points that would be better suited to our current version of AG. Please let us know if that is the case.

Yours,
Christian
--
Christian Burk
Creighton University
Undergraduate Admissions
2500 California Plaza
Omaha, NE 68178
christianburk@creighton.edu
(402) 280-2703

No comments:

Post a Comment